Logos + Branding

It takes just a quick glance, maybe three seconds, for someone to evaluate and form an opinion of your company based on the appearance of your corporate identity.

The first impression can be nearly impossible to reverse or undo, so the benefits of having a professional design your image can determine the amount of business that filters through your company. One of the first vital steps in building your business brand is establishing your logo.

By offering a professional graphic design service, The Print Group Australia can help instill your brand within the hearts and minds of your customers, clients and prospects. Let us help you establish a visual identity that truly makes you stand out from the crowd. 

Our system for corporate branding:

1. Meet with client to discuss:

• their ideas and what they want to see
• any existing printed material or website
• the end use of the product
• stock
• colours
• fonts

2. Produce first concepts. This may be 2, 3 or 4 different examples of what the final artwork may look like.
3. Present to client for evaluation.
4. Refine the initial concepts and produce a second proof. Present proof to client and obtain any final changes and/or information that may not have been available at first proofing stage.
5. Make final changes and present to client for final approval and sign-off.
6. Produce final press ready artwork for our print department